April 22nd, 2008
Intel Mash Maker Launches: Mashup Creation for the Masses
By Michael Santo
Editor-in-Chief, RealTechNews
A mashup is “a web application that combines data from more than one source into a single integrated tool.” For example, you might combine data from one site that tells you the leg room on available flights with a travel site to determine which flights have the greatest leg room.
While this is a great way to extend and combine the power of different sites, there’s no way my mother-in-law or my wife could create their own mashups, much less find one that did what they wanted (short of perhaps searching for it via Google). Certainly everyone’s needs are different, and even if you found a mashup it might not do everything you wanted.
This is the set of problems Intel Mash Maker, an Intel Research project, wants to solve. First to allow non-programmers the ability to create such useful applets - and to share them, and second to make it easy to discover the available mashups for a site. As Intel told me, “it allows you to have the information you want, presented the way you want it.”
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