July 9th, 2007
PS3 Price Drop Confirmed, New 80GB Model Announced
By Michael Santo
Executive Editor, RealTechNews
Yep, as we surmised in our last PS3 post, Circuit City and Target had indeed jumped the gun. As you recall, Sony said they had no “current plans” of a PS3 price drop a few days ago. No way of knowing if Sony had planned to announce this at the E3 press conference, and simply decided it had better just make the announcement now.
Sony Computer Entertainment America (SCEA), Inc. today announced a new 80GB model of its PLAYSTATION®3 (PS3(TM)) computer entertainment system. Beginning in August, the new PS3 model will be available in North America for a suggested retail price of $599/$659 CND and will be sold with the popular online-enabled racing game MotorStorm(TM). In conjunction with this news, the company also announced that effective immediately, the current 60GB PS3 model will be available in North America for $499/$549 CND, or $100 below the original launch price. Source: Sony Press Release at Yahoo! Finance
We Say: Well, at least this price drop has brought about a new trend … PS3 stories instead of iPhone stories … It’s not like that price point has been abandoned anyway, with the new model taking the $599 price point.
» PS3 Pricecut: Only Temporary » Blog Archive Alice Hill’s Real Tech News - Independent Tech says:
[…] Ah, so they really didn’t cut the price. How’s that? Well, it appears what they’ve really done is lowered the price of the 60GB model … but they also stopped making it. Once the supply is gone, the 80GB will be leave at the original $599 price point. This tidbit appeared in an interview between GamesIndustry.biz and Sony Computer Entertainment Europe president David Reeves, when he was asked why the Europe wasn’t getting the lower price deal. How concerned are you about possible criticisms that you should have given European consumers what SCEA has given US consumers, i.e. the option to pay a lower price? […]
July 13th, 2007 at 8:09 am