U.S. Online Matchmaking Sites Looking for Relationships with Chinese Partners

By Michael Santo
Executive Editor, RealTechNews

It’s Valentine’s Day and this is obviously an appropriate story … apparently eHarmony and Match.com, among other U.S. online matchmakers, is looking to find some partners in China to enter (what else) the emerging market there.

Private equity and technology sources told Reuters on Wednesday that Match.com, owned by IAC/InterActiveCorp, has already secured Love21CN.com, one of China’s biggest online dating service providers, as its main target for a potential stake purchase or business partnership.

Meanwhile, eHarmony, Match.com’s top rival in the U.S. market, is also looking at a number of potential partners in China, though eHarmony, which has over 12 million users globally, has yet to secure a specific target, the sources said. Source: Reuters

We Say: Based on China’s growing gender gap, fueled by the one-child policy and the desire (obsession?) for families to have a male child, Chinese men are definitely going to need some help, so this might be the ticket!