Comments on: HP Buys Voodoo PC … Whaat?! http://www.realtechnews.com/posts/3528 Independent Tech News and Product Reviews from former VP and head of CNET.com and Longtime Computer Shopper Columnist, Alice Hill author of the popular "Hard Edge" column. Originally named AliceandBill.com. Thu, 20 Nov 2008 14:00:54 +0000 http://wordpress.org/?v=2.0.4 by: Maple Leaf 2.0 - Inside the Voodoo-HP Deal http://www.realtechnews.com/posts/3528#comment-94358 Fri, 22 Dec 2006 23:50:10 +0000 http://www.realtechnews.com/posts/3528#comment-94358 [...] If you’re a serious gamer, Voodoo Computers is the PC industry’s Rolls-Royce with cool-looking and powerful systems (albeit at a premium price). Earlier this week, the Calgary-based company said it had agreed to be acquired by Hewlett-Packard for undisclosed amount. So why rush into the arms of HP rather than raising venture capital or doing an IPO? Well, this story goes back to January 2005 when Voodoo came to a strategic fork in the road. As it strived to stay on the bleeding-edge, it ran into size and scale issues because innovation is challenging when you have limited sales volume. Ravi Sood, who owns Voodoo with his brother, Rahul, said discussions with HP started to take place but things were moving at a snail’s pace until Mark Hurd took over as CEO. Hurd recognized the value of Voodoo’s brand and how it could fit into HP’s gaming strategy and leverage its $3.5-billion of R&D. The deal, however, took on some complexity when Dell, which approached Voodoo about a potential acquisition. Ravi Sood said Dell’s advances were rejected because Voodoo didn’t see any synergy between the two companies. Meanwhile, HP started to look more attractive because it respected the Voodoo brand and it wanted to keep Voodoo in the high-end of the market. ”This deal isn’t about one plus one,” Sood explains. ”We weren’t motivated to take a check and run the business at status quo. The difference here is HP has applied a veil of autonomy on the Voodoo brand and will integrate their technology.” For more check out, CNet and Real Tech News. Subscribe to RSS headline updates from: Powered by FeedBurner [...] […] If you’re a serious gamer, Voodoo Computers is the PC industry’s Rolls-Royce with cool-looking and powerful systems (albeit at a premium price). Earlier this week, the Calgary-based company said it had agreed to be acquired by Hewlett-Packard for undisclosed amount. So why rush into the arms of HP rather than raising venture capital or doing an IPO? Well, this story goes back to January 2005 when Voodoo came to a strategic fork in the road. As it strived to stay on the bleeding-edge, it ran into size and scale issues because innovation is challenging when you have limited sales volume. Ravi Sood, who owns Voodoo with his brother, Rahul, said discussions with HP started to take place but things were moving at a snail’s pace until Mark Hurd took over as CEO. Hurd recognized the value of Voodoo’s brand and how it could fit into HP’s gaming strategy and leverage its $3.5-billion of R&D. The deal, however, took on some complexity when Dell, which approached Voodoo about a potential acquisition. Ravi Sood said Dell’s advances were rejected because Voodoo didn’t see any synergy between the two companies. Meanwhile, HP started to look more attractive because it respected the Voodoo brand and it wanted to keep Voodoo in the high-end of the market. ”This deal isn’t about one plus one,” Sood explains. ”We weren’t motivated to take a check and run the business at status quo. The difference here is HP has applied a veil of autonomy on the Voodoo brand and will integrate their technology.” For more check out, CNet and Real Tech News. Subscribe to RSS headline updates from: Powered by FeedBurner […]

]]> by: Rob http://www.realtechnews.com/posts/3528#comment-75953 Fri, 29 Sep 2006 00:26:49 +0000 http://www.realtechnews.com/posts/3528#comment-75953 "<i>I have never equated H.P. with gaming</i>" Well, there you go ... what better way to break into a market than to acquire someone already in it! “I have never equated H.P. with gaming”

Well, there you go … what better way to break into a market than to acquire someone already in it!

]]> by: Mumblix Grumph http://www.realtechnews.com/posts/3528#comment-75860 Thu, 28 Sep 2006 23:22:06 +0000 http://www.realtechnews.com/posts/3528#comment-75860 Uh, why to the have a "goatse" on the side of the box? Uh, why to the have a “goatse” on the side of the box?

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