Comments on: Intel Confirms Major Rebranding Campaign http://www.realtechnews.com/posts/2392 Independent Tech News and Product Reviews from former VP and head of CNET.com and Longtime Computer Shopper Columnist, Alice Hill author of the popular "Hard Edge" column. Originally named AliceandBill.com. Tue, 02 Dec 2008 00:32:42 +0000 http://wordpress.org/?v=2.0.4 by: Stephen http://www.realtechnews.com/posts/2392#comment-8706 Tue, 03 Jan 2006 16:09:11 +0000 http://www.realtechnews.com/posts/2392#comment-8706 Fall behind technically to a competitor then hope that a logo change will give your potential customers the impression that you haven't lost your edge. Fall behind technically to a competitor then hope that a logo change will give your potential customers the impression that you haven’t lost your edge.

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