November 2nd, 2005

Google Defector Reveals AdSense Pricing Formula

By Alice Hill
RealTechNews

All I can say is “wow.” First the recipe to Coke a Cola is revealed, and today, the secret behind Google’s highly mysterious and highly sought after AdSense rankings. Bottom Line: Turns out having a dog property in your line-up will kill your rankings.

A FORMER PARTICIPANT IN GOOGLE’S AdSense program has roiled the online publishing community by alleging that Google’s pricing system penalizes publishers that have even one low-performing site. In an Oct. 25 post to WebMasterWorld, the former AdSense publisher, “Kurtpdx,” claimed an AdSense representative told him that one low-performing site could cause Google to lower the ad prices of all sites in the publisher’s account. Source: Shankar Gupta, MediaPost (sub required)

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One comment to "Google Defector Reveals AdSense Pricing Formula"

  1. eric n. says:

    Well, it makes sense from a computational standpoint: If you link with high-caliber content, and high-caliber content links with you … then it would follow that your content is of high-caliber.

    I could see them coding in some sort of threshold to allow big sites to link to smaller content producers.

    The link is pretty sparse on any details.

    Probably for the better,
    EN

    November 2nd, 2005 at 7:40 pm

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